Skip to main content
Browse Calculators
Amazon · FBA + FBM · 2026 rates

Amazon Fee Calculator (2026)

Calculate your exact Amazon seller fees — referral fee, FBA fulfillment fee, advertising cost — and see your true net profit and ROI per unit. Updated for 2026, no sign-up required.

Verified August 8, 2026
Official ratesManually verified

How Amazon fees work

Amazon takes a category-based referral fee (typically 8–15%) off the total sale price. If you use Fulfillment by Amazon (FBA), fulfillment fees based on size and weight are deducted as well.

Learn more →
AMAZON · STANDARD US
✓ 2026 rates✓ Free✓ Instant
Item price on Amazon
15% for most categories — look up your exact category rate →
0 for FBM
FBM only

Standard US Amazon seller schedule. Amazon fees are USD-only. Adjust the referral rate for your exact product category.

Want a specific margin instead? Solve for the price you need to charge →
NET PROFIT —
$10.25
Margin · 29.3% · ROI 68%
You keep — Fees —
Sale price
$35.00
Total fees & costs
−$24.75
You keep
$10.25
Referral fee$5.25
FBA fee$4.50
Total expenses$24.75
Profit margin29.3%
ROI68%
Eff. fee rate27.9%
Adjust inputs to see your Amazon profit breakdown.
Shipping your own orders instead of FBA? Compare rates across 550+ couriers. Easyship

Partner link — we may earn a commission.

Fee structure

How Amazon seller fees are calculated in 2026

Referral fee

15% of the sale price for most US categories. Ranges from 5% (fine jewelry over $1,500) to 45% (Amazon Device Accessories). Change the referral rate field to match your exact category.

FBA fulfillment fee

Per-unit pick, pack and ship fee starting at $3.06 for small standard items. Look up your exact tier in Amazon's FBA Revenue Calculator and enter it above. Leave at 0 for FBM sellers.

Advertising cost

Sponsored Products or other Amazon ad spend per unit sold. Optional — enter 0 to model an organic sale, or your average CPC cost per sale to see true profitability.

No monthly fee on items

Amazon's $39.99/month Professional plan fee is separate from per-unit fees. This calculator models per-unit costs only. Compare to Walmart Marketplace which has no monthly fee at all.

KEEP GOING

Pair the Amazon calculator with these.

AMAZON FBA

Look up the exact fulfillment fee for your product's size tier and weight.

OPEN → AMAZON REFERRAL

Category-by-category referral rate lookup — find your exact percentage.

OPEN → COMPARE

See Amazon side-by-side against eBay, Etsy, Poshmark and more.

OPEN →

Worked example

A typical $35 FBA item — where the 27% goes

$35 item, 15% referral category, FBA fulfillment

Most general-merchandise categories sit at a 15% referral fee. Add a typical FBA fulfillment fee for a small/light item and Amazon's total cut is bigger than either fee looks alone:

Referral fee: 15% × $35 $5.25
FBA fulfillment fee (small standard) $4.50
Total Amazon fees $9.75
Effective rate on sale price 27.9%
Your payout before COGS/ads $25.25

Compare that to eBay's 13.6% + $0.40 (~$5.16 on the same item) or Etsy's roughly 9.5% all-in — Amazon's fulfillment convenience comes at a real cost. Enter your own category rate and FBA fee above for your exact number.

Reference

Amazon referral fee by category

Amazon charges two main per-unit fees: a referral fee (a percentage of the sale price that varies by category) and, for FBA sellers, a fulfillment fee (a flat per-unit fee based on size and weight). Everything else — advertising, storage, returns — is optional.

CategoryReferral fee
Most general merchandise15%
Personal computers6%
Consumer electronics (over $100)8%
Clothing & accessories17%
Amazon device accessories45%
Books, music, video games & DVDs15%
Fine jewelry (over $1,500)5%

Use the referral rate field in the calculator above to enter your exact category rate — categories not listed here commonly fall at the 15% "most categories" default.

Which fee applies to you

FBA vs. FBM — and how to find your exact fee

1

FBA (Fulfillment by Amazon)

You pay the fulfillment fee instead of your own shipping cost. Enter your FBA fee above and leave shipping at $0 — Amazon's warehouse and shipping network replaces your own carrier cost entirely.

2

FBM (Fulfilled by Merchant)

No FBA fee applies — you pay your own shipping instead. Leave the FBA fee at $0 and enter your actual carrier cost in the shipping field for an accurate comparison.

3

Finding your exact FBA fee

Go to Seller Central → Reports → FBA Revenue Calculator and enter your ASIN or product details for the exact per-unit fee at your item's real size tier. Copy that number into the FBA fee field above for a one-to-one match with your actual Amazon payout.

At 15% referral + $4.50 FBA on a typical $35 item, Amazon takes about 27.9% of revenue before COGS and advertising — noticeably more than eBay or Etsy on the same sale. If you list the same product on multiple channels, run it through each calculator to see which one actually nets you more.

Compare all platforms → Compare vs eBay → Profit calculator →

FAQ

Amazon fee questions answered

How much does Amazon take from a sale in 2026?

Amazon charges a referral fee (typically 15% for general merchandise) plus an FBA fulfillment fee per unit if you use FBA. There is no payment processing fee separate from the referral fee. A $35 item in a 15% category with a $4.50 FBA fee means Amazon takes $9.75 total, leaving you $25.25 before COGS and advertising.

What is the Amazon referral fee rate in 2026?

Most categories sit at 15%. Personal computers and consumer electronics are 8% on amounts over $100. Clothing and accessories are 17%. Amazon Device Accessories are 45%. Grocery is 8%. Books, music, video games are 15%. The calculator defaults to 15% — enter your exact category rate in the referral rate field.

What is the Amazon FBA fulfillment fee in 2026?

FBA fees range from $3.06 for small standard items under 4oz to $12+ for large bulky items. Check your product's size tier in Amazon Seller Central's FBA Revenue Calculator and enter that exact number in the fulfillment fee field above for an accurate calculation.

Does Amazon charge referral fees on shipping?

No. The referral fee applies to the item sale price only, not to shipping collected from the buyer. FBM sellers who charge for shipping keep that shipping revenue free of referral fees.

How is Amazon profit margin calculated?

Net profit = sale price − referral fee − FBA/fulfillment fee − item cost − advertising − other costs. Profit margin = (net profit ÷ sale price) × 100%. ROI = net profit ÷ item cost × 100%. The calculator shows all three in real time.